Ecco il simpatico retroscena svelato da John Best. Dovrebbe essere tratto dalla intervista sul mensile MAgnet di questo mese. In pratica Obama aveva scelto Hoppipolla come canzone ufficiale della sua campagna elettorale ... ma la Universal l'ha bloccata perchè non voleva risultare "partisan". Grrrr
“As we settle into a table, [band manager John] Best mentions that back in 2008 the band was approached by the Obama campaign, which wanted to use the aspirational “Hoppipolla” from 2005’s Takk…, as its official campaign song. Although the band readily agreed to let the campaign use it for free, the move was blocked by the suits at Universal Music, who expressed concern about appearing partisan. This prompts Jonsi to ask about the status of the presidential campaigns in America. He finds it genuinely perplexing it could even be a close race. “Why would America not re-elect Obama?” he says. “He is so cool.””